Cory Martin
Broker
When you meet someone who truly excels in a profession
such as real estate, it can be easy to assume there was
an element of luck involved. In Cory's case, everything
in his life transpired to form his character and business
ethics into a Broker that clients consistently trust and
rely on to help them through one of the most important
decisions in their life.
The majority of Cory's business consists of past clients
and the referral of their friends and family. Cory's clients
go out of their way to ensure their closest friends and
family benefit from Cory's vast experience, dedication,
and philosophy that puts the client's interest above
all else. Once you have met Cory, you can't help but
consider that many of these referrals are likely the best
way his clients could truly say thank you for an outcome
and a level of service that surpassed their expectations.
When looking back, for most 19-year-olds, a summer
job meant cutting grass or scrubbing dishes. Cory
Martin, already a licensed Real Estate Salesperson,
was helping clients often three times his age to make
great decisions in buying and selling their homes.
A second-generation REALTOR®, Cory started his
career with a work ethic that places great importance
on hard work, honesty, and putting the needs of his
clients before anything else. In his earlier years, Cory
handled every aspect of the business himself. Photos,
tailored marketing campaigns, market analysis, pricing
strategies, negotiating, and coordinated transactions
helped develop an intimate understanding of every
aspect of the real estate industry from the ground up.
A lifelong Oakville resident, Cory's years playing
AAA hockey instilled a strong sense of teamwork.
Understanding that anything of importance needs a
dedicated and talented team, Cory drew to himself the
best in people in Staging, Photography, Marketing,
Legal, and a host of other services vital to the success of
his clients.
After graduating from the University of Western Ontario
with his Bachelor of Management and Organizational
Studies and an Honors Specialization in Global
Commerce, Cory took a hard look at the industry and
could not see a future in the national chain brokerage
format that rewarded the success of the agent over the
success of the client. Cory knew that any lasting success
depended on a laser focus on the client's success.
Teaming up with Glenn, he established Martin Group
in 2009. The rest is history.
Today, Cory is the Broker and Co-Owner of Martin
Group, where he assists clients throughout Oakville, Burlington, and the Greater Toronto Area. Having
established a network of satisfied clients that spans
the Golden Horseshoe, he has cultivated systems,
analytical tools, and a workflow to meet the needs of
virtually any transaction.
When listing a property, Cory's clients find great
success in his statistical analysis and numbers-based
approach. Creating statistical models and in-depth
spreadsheets with detailed sales data removes the
standard bias and personal preferences to arrive at
an accurate and professional valuation that clients
trust. As an added value, the data is often shared with
cooperating realtors to help their clients appreciate the
home's value and expedite negotiations. In Cory's own
words, "Regardless of the market, finding the optimal
price for a home is the best way to get my clients the
most money, faster."
Elsewhere, Cory is just as attentive when assisting
his buyers, drawing from his extensive knowledge of
the GTA to uncover suitable homes and investments
for clients. "Owning a home is not only a significant
investment but also a lifestyle choice and an opportunity
for our clients to create a prosperous life for their
families," he says. "At the end of the day, we get so
much enjoyment from helping them make such a huge
life decision." Cory's approach is anything but passive:
"We don't just sit around waiting for homes to come
to market." Leaving no stone unturned, Cory reaches
out into the community to pursue the dream home his
client desires. Modestly going about his work, what
often looks like a lucky break was hours of searching
and a strategy that creates more buying options for
his clients.
In the evolving world of instant information, Cory
and Martin Group know it's their responsibility to
provide clients with continuous market updates,
statistical analysis, and, most importantly, the insight
to help them make the best decisions regarding
buying and selling. To quote one recent client, "I
am so thankful to have had a team such as Cory and
Glenn guide me down the road of home buying. It
just makes it that much easier when you're working
with people who care."
As a prominent and respected Broker, Cory has
earned a strong reputation throughout the GTA for
his professionalism and winning mindset. With
the majority of sales coming from repeat clients
and referrals and his team now crossing over $500
million in sales, he remains committed to the proven
standards that have set Martin Group apart. "Since
2009, our team has been able to adapt to industry
changes nimbly. Because we own the brokerage,
we can pivot quickly with fluctuations in the market
and offer key services that clients may not find
elsewhere."
Along with spending quality time with his wife
and their three daughters, Cory is dedicated to his
community, with his team contributing to various
events and charities throughout the year. Looking
ahead, Cory is excited about his part in influencing
the future of real estate. "We don't see real estate
as a sales-driven industry," he says. "Rather, we
see ourselves as trusted advisors for all our clients,
providing the knowledge and experience to help
them make great real estate decisions for them and
their families."
Email: cory@themartingroup.ca
Direct: 905-334-1118
